Ethics and Professional Practice in Financial Planning

Bruhn, A., 2021, “When Things Go Wrong – The Human Impact”, Chapter 4 in Ethics and Professional Practice in Financial Planning, Lexis Nexis, NSW, Australia.

Ethics and Professional Practice in Financial Planning is a comprehensive resource that brings together different aspects of ethics that comprise compulsory education requirements for both existing and new entrants to financial planning. It discusses the application to financial planning of ethical development, theories and decision frameworks. Real-life scenarios, such as Storm Financial and other cases handled by the Australian Financial Complaints Authority (AFCA), illustrate the hard consequences when things go wrong and the role that process plays in ensuring and demonstrating ethical behaviour.